What is on one
Ordinary results, plus ads, maps, images, video, answer boxes and AI summaries, depending on the query. The blue link title and the grey snippet are what your page controls most.
Why it matters
How your title and description look decides whether people click. Titles are cut by pixel width (about 600 on desktop) and descriptions by length (about 155 characters is safe), so preview them with the SERP Preview.
Common misunderstanding
Two people can see different results for the same search, depending on location, device and history. Rankings are not a single fixed list. See meta description and how to preview your snippet.